Fresh thinking PR and comms

Image: Justina Maiz Casas

I’m Linda - a PR and communications consultant with a background in national newspaper journalism.

I work with businesses, charities and organisations which are doing positive things in the world by helping them to stand out and attract new customers

After a 25-year career in media, I can spot a great PR opportunity a mile off.

I have a natural interest in working with businesses in wellbeing, professional services and hospitality plus the creative industries.

Clients have appeared in The Daily Telegraph, Sunday Times, Daily Express, The Sun, Hello!, Happiful magazine, Saga, The Yorkshire Post and Yorkshire Life magazine plus on BBC Radio.

I also support PR and internal comms agencies who need to parachute in a creative and hard-working professional as an extension to their team.

Skilled at:

• Dreaming up bold and beautiful PR campaigns that drive business growth

• Media relations

• Ghostwriting thought leadership articles - mainly for business and HR titles

• Storytelling and sensitive case study development

• Creating press releases with a proven track record of generating strong news stories and flurries of features

• Internal communications

• Reputation building and management

• Stakeholder management

• Award-winning content and copywriting

“Working with Linda is a dream. I know I can ask her to jump on a call with a client, and after a 20-minute friendly chat, we'll have a gold nugget of an idea that she can go away and turn into sparkling prose.

All my clients love her, and they're in awe of the brilliant work that she produces. I would heartily recommend Linda to anyone who's looking for great writing from someone who always meets agreed deadlines.”

- David Bullock | Director of Blue Chip Content

“Linda is just one of those writers that both instils confidence and delivers.”

- Damon Bowles | Head of strategic internal comms and content, Definition Group

Clients featured in:

• National newspapers and magazines, including The Daily Telegraph, The Sunday Times, Hello!, Happiful magazine, Saga, House Beautiful and The Sun.

• A wide range of regional publications, including The Yorkshire Post, Yorkshire Life, Yorkshire Living, The Business Desk, The York Press, York Mix, The Yorkshire Evening Post and Business Insider magazine.

• Industry titles - HR Director, People Management, HR Zone and HR Magazine.

Clients are regularly interviewed on BBC radio, appear as guests on podcasts and write regular columns for regional titles.

“We know the PR has had an impact and has driven customer interest. We’ve also seen a spike in new customers following all the media attention.

Linda secured us a range of fantastic PR opportunities, including interviews with BBC Radio and national coverage in The Sun. We couldn’t have done this without her expert advice and in-depth knowledge of how the press works.”

- Lois Kirtlan | Owner of Hetty & Betty restaurant

For PR agencies, charities and in-house teams

Do you need an experienced and reliable professional who you can parachute in as an extension of your team during busy periods?

You might have a small PR or comms team who need an extra pair of hands. Or perhaps you’re not quite ready to hire a new PR or comms specialist yet but need a few days of regular support from a trusted professional each month.

I’m particularly skilled at interviewing and building case studies, dreaming up bold PR campaigns and pitching journalists.

More information here

For businesses

Strategic PR to make you stand out. This isn’t just about getting seen though - PR builds authority to support your goals by helping your business become the one that prospective clients, talent and investors trust.

If you’ve ever spotted your competitors consistently popping up in the press and thought, ‘why isn’t that us?’, I can help.

Ideal for professional services businesses like solicitors, accountants, recruitment agencies, coaches and estate agents. I can guarantee to get you in front of the right journalists AND share your expertise in the business and HR press by ghostwriting thought leadership articles.

More information here

For founders

Struggling to get started? From chatting to founders over the years, I know that PR can feel a tad overwhelming.

Identifying strong story angles already in your business, and understanding how and where to pitch them, is half the battle.

My Power Hour is packed with honest, creative and practical ideas and advice. More importantly, it’ll shift how you think about getting eyes on your business. It also has a proven track record of building confidence and getting founders featured in the press!

More information here

PR and comms services

Workshops & training

• Meet The Media - connecting businesses with top regional journalists and editors

• PR Coffee Mornings in York

• Mini online course - Unlock Your PR Story

Presenting Meet The Media, York, with top regional editors and journalists from Yorkshire Life magazine, The Yorkshire Times, BBC Radio York and The York Press.

Extra resources

I write thought leadership articles like this one for business leaders in The Yorkshire Post

My blog: How to use case studies to get visible in the media

PR for Small Businesses webinar - fully-funded by the York & North Yorkshire Growth Hub

Connect on LinkedIn or follow me on Instagram

“Linda took the time to truly understand who we were and the project.

Her skills and expertise really helped our new employee support programme. It helped reach businesses and individuals who would benefit. I would highly recommend Linda for a PR campaign!”

- Lizzie Huxford | Co-founder of OT4me

“Linda has a great energy, and a calm and reassuring manner that sets you at ease and inspires you.

I simply can't recommend her enough.”

- Sarah Burns | Architect, and founder of Atelier B

Let’s chat

Need PR or comms support for your business, agency or organisation that delivers results? Please get in touch.

Email: linda@lindaharrison.co.uk

Send me a message on LinkedIn or Instagram

Head over to my Contact page